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9 months ago
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Marketing Manager - Renewal


Air Evac Lifeteam
Location: Texas, United States
Job type: Permanent
Sector: Sales & Purchasing
Category: Senior Manager
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The primary role of the Marketing Manager is to, under limited supervision, develop and implement AMCN marketing plans to optimize membership for the organization. Other responsibilities include:

* Directly manages and communicates marketing programs to internal and external stakeholders to ensure programs are executed on-time and within budget

* Communicates data driven insights and recommendations in a persuasive manner that influence the decision making process

* Facilitates creative collaboration internally, bridging objectives between all internal cross-functional departments/teams

*While this is an Air Evac W-2 employee position from compensation, employee policies and benefits perspective, this role will primarily support AirMedCare Network.

Duties and Responsibilities

Primary responsibilities include:

* Plan marketing and branding objectives.

* Expand product solutions and offerings.

* Prepare marketing strategies alongside other company executives and staff.

* Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.

* Prepare and adhere to budgets.

* Oversee creation and delivery of press releases, advertisements, and other marketing materials.

* Design print ads and publications.

* Ensure brand messages are consistent.

* Gather and analyze customer insight.

* Nurture and enrich all external perceptions of the company and growth of market share.

* Engage consumers on social media.

* Deepen relationships with all media to ensure the most effective messaging and positioning of the organization.

* Lead all areas of content generation and production across all media platforms.

* Take calculated risks based on data-driven analytics.

* Drive overall CRM and direct marketing.

* Engage other organizations within the community.

* Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.

* Lead marketing effort that will develop and execute new concepts, business models, channels and partners to better position business as innovator and leader.

Qualifications

Education:

* Bachelor's degree/equivalent in Marketing, Communications, or related business discipline. Master’s degree preferred.

Skills

* Solid foundation in Marketing disciplines and information analysis with specific acumen in digital marketing concepts and channels including mobile, web, and native

* Understanding of email marketing fundamentals and awareness of advanced techniques

* Experience working across digital and offline marketing channels to deliver one integrated customer experience

* Strong human relations, organizational and analytical skills

* Exceptional written and verbal communication and presentation skills

* Demonstrated ability to build and maintain strong relationships with both internal and external stakeholders

* Excellent collaboration and problem-solving abilities in a team-oriented environment

* Proven high performer in a fast-pace environment

* Adept at anticipating problems and recognizing opportunities

* Proficient in Microsoft Office applications (Outlook, Word, Excel and PowerPoint)

Experience:

* 5 Years work experience in Marketing, Database Marketing, Telemarketing, Promotions, Pricing, Sales, Sales Administration, or related discipline

Important Information

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, genetic information, or protected veteran status and will not be discriminated against on the basis of disability.
The primary role of the Marketing Manager is to, under limited supervision, develop and implement AMCN marketing plans to optimize membership for the organization. Other responsibilities include:

* Directly manages and communicates marketing programs to internal and external stakeholders to ensure programs are executed on-time and within budget

* Communicates data driven insights and recommendations in a persuasive manner that influence the decision making process

* Facilitates creative collaboration internally, bridging objectives between all internal cross-functional departments/teams

*While this is an Air Evac W-2 employee position from compensation, employee policies and benefits perspective, this role will primarily support AirMedCare Network.

Duties and Responsibilities

Primary responsibilities include:

* Plan marketing and branding objectives.

* Expand product solutions and offerings.

* Prepare marketing strategies alongside other company executives and staff.

* Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.

* Prepare and adhere to budgets.

* Oversee creation and delivery of press releases, advertisements, and other marketing materials.

* Design print ads and publications.

* Ensure brand messages are consistent.

* Gather and analyze customer insight.

* Nurture and enrich all external perceptions of the company and growth of market share.

* Engage consumers on social media.

* Deepen relationships with all media to ensure the most effective messaging and positioning of the organization.

* Lead all areas of content generation and production across all media platforms.

* Take calculated risks based on data-driven analytics.

* Drive overall CRM and direct marketing.

* Engage other organizations within the community.

* Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.

* Lead marketing effort that will develop and execute new concepts, business models, channels and partners to better position business as innovator and leader.

Qualifications

Education:

* Bachelor's degree/equivalent in Marketing, Communications, or related business discipline. Master’s degree preferred.

Skills

* Solid foundation in Marketing disciplines and information analysis with specific acumen in digital marketing concepts and channels including mobile, web, and native

* Understanding of email marketing fundamentals and awareness of advanced techniques

* Experience working across digital and offline marketing channels to deliver one integrated customer experience

* Strong human relations, organizational and analytical skills

* Exceptional written and verbal communication and presentation skills

* Demonstrated ability to build and maintain strong relationships with both internal and external stakeholders

* Excellent collaboration and problem-solving abilities in a team-oriented environment

* Proven high performer in a fast-pace environment

* Adept at anticipating problems and recognizing opportunities

* Proficient in Microsoft Office applications (Outlook, Word, Excel and PowerPoint)

Experience:

* 5 Years work experience in Marketing, Database Marketing, Telemarketing, Promotions, Pricing, Sales, Sales Administration, or related discipline

Important Information

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, genetic information, or protected veteran status and will not be discriminated against on the basis of disability.
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